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For over 60 years, Trix cereal has filled bowls with bright, fruity shapes and a whole lot of silly rabbit denial. Starting with six original fruity forms, this breakfast icon has stayed true to its playful roots while continuing to delight new generations. That famous tagline has stuck around just as long as the cereal itself.
Year Trix Cereal first hit shelves
Original fruity shapes introduced
Of kids who’ve heard “Silly rabbit…”
★ 4.5 · 1,243 reviews
Remember the bright, playful colors of Trix? They’re still here, just sourced differently now. This version swaps out synthetic dyes for colors derived from natural sources like fruits and vegetables. You’ll find four distinct, vibrant shades—turquoise, purple, yellow, and red—each made from ingredients like carrot, blueberry, and radish extracts. The flavor leans into a more genuinely fruity taste, a bit less sugary-sweet than the original, and the classic corn puff texture remains satisfyingly crunchy in milk.
Not every morning—or afternoon snack—calls for the same Trix. Whether you pour a bowl, unwrap a bar, or grab a handful of tiny puffs, the fruity flavor stays the same. The format changes to fit your day.
The original, bowl-ready cereal you know—six fruit shapes like grapes, watermelon, and orange in every box. Whole grain corn puffs sweetened with that unmistakable fruity flavor. Pour milk, or eat straight from the box.
Chewy snack bars loaded with crushed Trix cereal pieces, individually wrapped for lunchboxes and car rides. Less crumbly than loose cereal, though the texture is softer than the puffs you’d find in a bowl.
Smaller-sized puffs designed for a crunchier bite with more flavor coating per piece. Same fruity cereal, just miniaturized—great for smaller mouths or anyone who wants a denser cereal-to-milk ratio in every spoonful.
Classic Trix puffs plus soft, sweet marshmallows tossed into the same box. The marshmallows add a different chew alongside the crunchy fruity shapes—more texture variety in a single pour.
Grab that fruity flavor wherever you’re headed. These low-mess chewy snack bars pack Trix cereal pieces into individually wrapped bars, perfect for backpacks, car rides, and quick bites between activities.
How much cereal does your crew actually go through in a week? Here’s how to match a Trix box to your household’s breakfast rhythm without the leftover stale crunch.
Count how many bowls get poured each week. One person eating cereal three mornings is very different from a family of five eating it daily.
The Family Size box is nearly double the standard. Make sure your pantry or cabinet can handle the footprint before committing.
Cereal that sits open for weeks loses its snap. Be honest about whether your household will finish a larger box before it goes soft.
Need the fast facts on single-serve Trix? We’ve got you covered before the bus arrives.
Each 1 oz Single Serve Bowlpak is a portion-controlled package of Trix cereal—specifically the 25% Less Sugar variety with natural colors. It’s the perfect pre-measured amount for a quick breakfast bowl or a desk drawer snack.
Portion-controlled packaging means zero guesswork. You grab one Bowlpak, tear it open, and pour. It’s built for busy mornings, lunchbox packing, or controlling serving sizes without measuring cups.
One 1 oz Bowlpak equals a single serving. For reference, a standard 10.7 oz box of Trix contains about 10 servings—so the Bowlpak gives you that one perfect, no-commitment serving.
It’s a solid start, especially paired with milk and a piece of fruit. Some kids might want a bit more, which is why we also offer 10.7 oz and 18.4 oz boxes for when they ask for seconds.
Yes! They’re commonly sold in multi-packs at major retailers. Look for them in the cereal aisle or the single-serve snacks section—perfect for stocking the pantry or tossing into travel bags.
It’s a tradeoff. You get a more distinctly fruity flavor and less sweetness compared to the classic original Trix, plus colors from natural sources instead of artificial dyes. Many parents prefer the slightly toned-down profile.
Those fruity corn puffs pack a little something extra beyond the bright colors and sweet taste.
Each serving provides 10% of your daily value of iron, plus meaningful amounts of calcium, vitamin C, and several B vitamins like B12 and folic acid to help support energy metabolism.
The base of every colorful puff is whole grain corn, providing 8 grams of whole grain per serving—about 16% of the recommended daily amount for kids and adults.
With milk, a bowl of Trix delivers roughly 300mg of calcium, contributing significantly toward the 1,000mg most adults need daily for bone health.
For those watching sugar intake, the 25% Less Sugar variety uses natural colors and cuts sweetness without eliminating the fruity flavor profile entirely.
A ready-to-eat format means no prep time between pouring and getting a source of 7 essential nutrients—useful on chaotic school mornings.
For over 70 years, Trix has brought a burst of fruity color to American breakfast tables. As a proud part of the General Mills family since its 1954 launch, it carries the backing of one of the nation’s most established food companies.
EDITORIAL VERDICT
“A solid pick for those who prioritize fun texture and intense sweetness in their breakfast bowl. If you prefer a less sugary, more fruit-forward cereal, the original formula remains the better choice.”
WHAT WE LIKE
— The marshmallows add a fun, chewy texture that kids especially enjoy.
— It satisfies a serious sweet tooth with a candy-like taste.
— The colorful marshmallow shapes make the bowl visually appealing.
— It’s a popular novelty item for cereal variety packs or occasional treats.
WHAT TO WATCH
— The added sweetness can be cloying for some adult palates.
— Marshmallows dissolve quickly in milk, losing their texture faster than the cereal pieces.
— The sugar content is higher than the standard Trix formula.
— Some reviewers miss the more pronounced fruit flavor of the original.
When Trix teams up with Hollywood, the flavor fun gets a passport stamp. These special boxes are only around for a limited time, so catch them before they sail away.